Join First Team Real Estate in San Clemente. Coastal and luxury listing strategy, broker-paid technology, and one-on-one coaching from Regional Branch Manager Jacob Lawlor.
Coastal business is won on presentation and positioning. At higher price points, sellers are hiring the agent whose marketing looks like the house they're selling — which makes brand and listing strategy the whole game.
The San Clemente office sits on Avenida Del Mar, walking distance from the pier and the downtown village. The business here spans first-time coastal buyers, long-tenure move-up sellers in Talega and the hills, and genuine luxury inventory along the ocean-view corridors.
It's a market where average sale price can move quickly for an agent who repositions well. Several agents in these offices have raised their average sale price substantially in a single year by changing who they market to and how.
See the documented results →Village, pier bowl, and ocean-view corridors
Move-up family inventory and newer construction
Coastal and harbor-adjacent luxury
Beach-close and view price points
Estate, equestrian, and historic properties
Upper-mid move-up and view homes
Agents in this office commonly work San Clemente and the surrounding coastal South Orange County communities listed above.
First Team's luxury and relocation resources for listings that need distribution beyond the local MLS audience.
In-house marketing support for brand image, brand voice, and coastal listing launch campaigns.
Plan review, pipeline review, and listing-presentation practice with Jacob on a set cadence.
Follow Up Boss, RealScout Pro, Sneak Preview, Luxury Presence websites, and the Maxa design studio.
Network mining and positioning work aimed at a specific higher price band, not generic lead volume.
Listing prep, CMA narratives, follow-up drafting, and database mining — taught as leverage on real fundamentals.
Regional Branch Manager: Jacob Lawlor
(949) 201-0899 · JacobLawlor@FirstTeam.com
California DRE #01899247
Working inland instead? See Mission Viejo agent careers →
Bring your last twelve months and the price point you want to own. We'll talk about what would have to change to get there.